Sport Management Course Descriptions
EXSC 205 Introduction to Sport Management (3 credits)
The purpose of this course is to provide students with a broad, yet specific overview of the sport management curriculum as well as the professional opportunities that are available within the field. The course will identify the fundamental principles of management as it relates to the sport environment.
EXSC 207 Facility Management (3 credits)
This course is designed to provide students with an understanding of the planning, design, and managing of sport related facilities. The course will place an emphasis on facility services, the daily operations, maintenance, and planning of these facilities, and the budget management of these facilities.
EXSC 285 Leadership in Sport (3 credits)
This course is designed to prepare students for the practical application of sport management principles. Students will become acquainted with the theoretical underpinnings on leadership, organizational change, and professional development. This course will also focus on the knowledge and skill requirements for leading a sport organization with an emphasis on relationships, responsibilities, and results.
EXSC 350 Sport Governance (3 credits)
This course is designed to provide students with an in depth analysis of the structure and function of the United States legal system and how it relates to intramural, recreational, interscholastic, and intercollegiate athletics. Sport law application is examined from a social, legislative, and judicial standpoint. Special emphasis is on interscholastic and intercollegiate athletics and the legal aspects concerning the laws and equity that have taken place. Students will also explore how current trends in campus demographics have impacted sports programs throughout the nation.
EXSC 375 Sport Marketing (3 credits)
This course is designed to provide students with specific and relevant marketing techniques and platforms that are and will be used in the sport industry. Students will explore its foundation, consumer interactions, and learn how to monitor consumer behaviors. Emphasis will be placed on branding, sales, community relation, and social media. The course will include the strategic creation of a marketing plan utilizing each component that is covered.
EXSC 390 Interscholastic and Intercollegiate Athletic Administration (3 credits)
This course is designed to provide an in-depth, integrated, and strategic approach to helping students understand all aspects of interscholastic and intercollegiate athletic administration. Special emphasis will be placed on budgeting, marketing, sponsorships, ticketing, public and alumni relations, event management, sport organization-specific student-athlete compliance, and student-athlete support services.
EXSC 391 Interscholastic and Intercollegiate Athletic Administration Practicum (3 credits)
This course is designed to provide students with a hands-on learning component in conjunction with EXSC 390. The student will actively engage in conversation with athletic administration, participate in the planning and implementation of fundraising and/or competitive events, and assist with the generation of new ideas. Students will understand the practical application of concepts learned throughout the sport management curriculum. Upon departmental and/or university approval, students will be required to complete 90 hours within a sport organization.
Co-requisite: EXSC 390
EXSC 393 Sport Business (3 credits)
This course is designed to provide students with skills to effectively communicate in the context of interscholastic, intercollegiate, and professional sports. Students will be introduced to methods of writing standard business documents.
EXSC 450 Sport Finance and Economics (3 credits)
This course is designed to provide students with basic financial principles and economic concepts in interscholastic, intercollegiate, and professional athletic programs. An introduction to budget management and allocation, private versus public sources of revenue, and economic impact statements will provide students with a foundation of financial and economic aspects of multiple sport sectors.
EXSC 490 Internship in Kinesiology (6 credits)
This course provides students with the opportunity to learn skills and to gain professional experience in a particular area of interest. This course is intended to complement and extend student knowledge and abilities in health, clinical, and/or sport settings. Emphasis is placed on having the student complete a hands-on, direct practical and professional experience at an approved site.
Prerequisite: Senior status with the approval of Department Chair.
